Digital Disruption
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We’re All User-Experience Professionals Now

“User experience (UX) is the way a person feels about using a product, system or service.”–Wikipedia

Many people contributed to the experience the college coach had with the high-school football player is significant. Few had anything to do professionally with college recruiting.

If everyone that talks about your company or organization online helps define the experience current and potential customers or employees have, what will you do to empower them?

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