OK, so here’s the summary, in even more colloquial terms:
- Write evergreen content that people want to read now, but possibly a year from now (breaking “news” sucks, leave that for the pros)
- Push all of your content onto social platforms, and get people to retweet it
- This generates SEO, which brings in more people, which brings in more followers
- Rinse and repeat, and don’t get bored
via Andrew Chen’s blog.