Leading Change
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It’s Never Been About the Technology

“I say to you that the VCR is to the American Film Producer and the American Public as the Boston Strangler is to the woman home alone.”–Motion Picture Association Chief Jack Valenti

mpaa infographic

This picture comes from an infographic on how Hollywood saw every innovation in their industry as a threat rather than an opportunity.

Even more astounding is that as of 2010, 65% of the revenue from the industry comes from sources that movie studios claimed would put them out of business. I cannot even imagine what would have happened if the studios had the foresight to embrace and leverage these innovations rather than fight them.

It’s easy to see social media as a threat and even a sign of the end of a particular era of success. In churches and ministries it’s particularly easy to fight the changes that social media brings.

I’d love to see more dreaming and experimenting with online tools for ministry. I do not want to look back and realize I fought something that ended up changing the world.


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